Top 10 Cruelty-Free Cosmetics Companies

by Vanessa Day

cruelty free cosmetics

One of the biggest trends in the beauty and personal care industry is going green, but the idea is not limited to how the products are made. The concept of having an earth-friendly product means that the manufacturing and testing process is completely devoid of any cruelty towards animals. Cosmetic products that are cruelty free are not tested on animals and none of the ingredients come from animals. There are a number of companies that claim they do not test on animals, but the Coalition for Consumer Information on Cosmetics (CCIC) has identified some of the true advocates for animal welfare and stamped them with the Leaping Bunny logo to prove it. Below are some of the top cruelty-free companies.


Afterglow prides itself on using pharmaceutical grade minerals, natural ingredients and organic botanicals; it’s also committed to never testing on animals or purchasing ingredients that have been tested on animals. Afterglow states clearly that it does not support any organizations that use their products on animals, and are dedicated to finding alternatives.


Since 1976, L’Occitane has maintained the simple values of authenticity and respect when it comes to manufacturing their products. Those values have them looking to nature for their ingredients and limiting their impact on the environment. L’Occitane encourages the development of alternative testing methods and have even signed an agreement with One Voice, which represents a commitment against the use of animal testing.


Dermalogica is all about the science behind skincare, but not if it involves animal cruelty. Dermalogica has never taken part in animal testing, and only uses natural ingredients that do not derive from animals. The scientists behind the product lines have made an effort to find other testing methods that have helped them develop quality skincare cosmetics.

Kiss My Face

Kiss My Face is a cosmetic company that loves telling consumers what they are all about: Making products for everyday use that are natural, safe and effective. What they are not about is animal testing or using animal elements. Consumers can scan the ingredient list all they want, but Kiss My Face guarantees only earth- and animal-friendly items.

The Body Shop

The Body Shop’s concern with animal welfare is made clear on their website, where they feature a video about how they ensure their products are not tested on animals. All Body Shop products comply with the strict values of the Humane Cosmetics Standard. They have won awards for their efforts in animal safety and happiness and funded organizations that campaign for increased research into animal testing alternatives. Their parent company, L’Orèal, has even helped develop EpiSkin, artificially grown human skin that is used for product testing.

Mary Kay

Mary Kay was one of the first cosmetic companies to ban product testing on laboratory animals, and they continue to promote that idea. They have worked with animal advocacy groups to further alternative animal testing research.

Beauty without Cruelty

Founded in 1963, Beauty without Cruelty started off with a goal to make natural, color cosmetics that were not tested on animals and included no animal ingredients. As they grew their brand and made their way over to the United States, their cruelty-free image gained them more and more recognition. They quickly became a leading brand in the industry, creating green makeup and skincare products that were safe for both people and animals.

Burt’s Bees

Burt’s Bees manufactures earth-friendly, natural personal care products. They carefully craft their items with potent, organic ingredients like beeswax, botanical and essential oils, herbs, flowers and minerals. More importantly, their entire process is free of any animal testing, and only beeswax and milk are animal-derived ingredients found in their cosmetics.

Sedona Spa

Sedona Spa’s unique skincare products restore and revitalize skin without the use harsh chemicals, parabens or irritants. Sedona Spa uses vitamins, botanicals and antioxidants from the deserts of America’s Southwest. The company is proud to say that none of their products were tested on animals and contain no animal ingredients. Sedona Spa is actively concerned with animal safety and promoting cruelty-free beauty products.

Urban Decay

Urban Decay is an alternative and edgy cosmetic company designing makeup to complement the unique personalities of its customers. Urban Decay features quality products made from natural, pure ingredients that benefit users’ skin. None of their makeup is tested on animals, and even their eye shadow brushes are free of animal products. Urban Decay believes strongly in not harming animals in the production of their makeup, a value that only adds to their mass appeal.

There are many other cruelty-free cosmetic companies who are committed to animal welfare. CCIC’s Leaping Bunny Program assures that no animal testing is used in any part of product development by companies, laboratories or suppliers. They list all cruelty-free organizations on their website, and stamp each approved item with a Leaping Bunny logo so consumers know they are buying a product that was not tested on animals. To learn more about cruelty-free skincare products or to schedule a consultation with a skincare specialist in your area, contact us today.

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